In 1985 Rudy Barbazza created Rudy Project with the firm conviction to improve the performance of athletes all over the world. A love of progress, a passion for style and a keen eye for quality all contributed to give life to his Vision: the world’s most technologically advanced sports eyewear. Rudy Project works in cooperation with athletes from all fields, listening to what they want and need. Rudy Project never stops researching to find the latest and best materials available to realize cutting-edge products. Technically Cool: the two words that can best sum up this Vision; the two words that best express the DNA of each and every design carrying the brand Rudy Project.